Kia Motors has taken the next step in its vehicle electrification strategy with the unveiling of new Plug-in Hybrid variants of the Kia XCeed and Ceed Sportswagon. Due to go on sale across Europe at the beginning of 2020, the two new low-emissions models represent the first time Kia has brought electrified powertrains to the compact family segment.
Emilio Herrera, Chief Operating Officer at Kia Motors Europe, commented: “These two models represent an important next stage for Kia as we introduce advanced, next-generation powertrains to our wider vehicle line-up. Sales of the new Ceed range have grown 40.1 per cent year-on-year in the first half of 2019, and new Plug-in Hybrid variants will further widen the appeal of the line-up.
“In the first half of 2019, electrified models accounted for around one in seven Kia cars sold in Europe, a trend which is only accelerating,” Herrera added. “While other brands talk about their future plans for electrification, Kia has already launched a whole range of electrified vehicles. Our line-up of mild-hybrid, hybrid, plug-in hybrid and electric cars now provide buyers with more choice and lower running costs across multiple segments.”
The Kia XCeed and Ceed Sportswagon Plug-in Hybrid will be built in Žilina, Slovakia – the first plug-in models built by the brand in Europe. Kia’s unrivalled seven-year, 100,000-mile warranty are offered as standard, extending to cover the new powertrain’s battery pack and motor. Built exclusively for Europe, sales of these new models will commence at the beginning of 2020. UK specification, pricing and on-sale date will be announced in due course.
